The success of an event manager, producing social events, depends upon understanding life cycle events. Every life has its ceremonies, rituals and traditions, great and small, religious and non-religious. This course is designed to focus on the understanding of event planning guidelines and responsibilities.

The course covers all the elements of event management from the initial feasibility stage through to planning, on site management, and finally post event evaluation.


This course is designed for event organisers who wish to learn practical techniques for successful event management.


  • A knowledge and understanding of what an ‘event’ is
  • A knowledge and understanding of the process of event management
  • Skills in how to conduct a stakeholder analysis
  • A knowledge and understanding of risk and hazards
  • Skills in how to conduct a risk assessment
  • Skills in exploring opportunities for the event
  • Basic management skills
  • Skills in how to use planning tools
  • Organisational skills
  • A knowledge and understanding of budgets
  • Skills in controlling finances
  • Post-event evaluation skills




Understanding Event Management

  • What is an ‘Event’?
  • Role of the Event Manager
  • Phases of Event Management

Event Management

  • How to establish your credibility as a leader
  • Understanding the challenges people newly promoted face
  • Creating a team vision
  • Adapting your leadership style to suit different situations
  • Effective delegation skills
  • Make employees accountable and responsible
  • Giving positive and negative feedback
  • Utilising feedback to modify employee behaviour
  • Providing ‘constructive’ criticism
  • Identify your strengths and weaknesses
  • Initiation – purpose and objectives
  • Stakeholder analysis – needs, expectations, influence
  • Managing Risks
    • Risk Assessment
    • Risk Response

The Event Project Life Cycle

  • Planning schedule
  • Timeline – countdown to success
  • Key event elements
  • Planning documentation
  • Event Planning Worksheets
  • Planning – Opportunities, Risks, Any Modifications Needed?
  • Implementing The Planning
    a. Risk
    b. Content
    c. Cost
    d. Schedule
  • Time Management
  • Prioritising Tools

The Written Event Plan

  • Types Of Event
  • Complexity
  • Scale Of Event
  • Legal Requirements
  • Client Requirements
  • Resources

Tools for Event Management

  • Prioritising Tools
  • Grid Analysis
  • Paired Comparison
  • Covey’s Matrix

Organising Tools

  • Critical Path Analysis
  • Gantt Charts
  • Brainstorming
  • Mid Mapping

Managing People

  • Delegating
  • Motivating
  • Methods of Communication


  • Marketing Strategy
  • Market Analysis
  • The Marketing Mix
  • Advertising and promoting the event

Event Promotion

  • Advertising
  • PR
  • Word of Mouth
  • Direct Marketing
  • Press Releases
  • Target Market
  • Resources Needed
  • Schedule

The Media Kit

  • What Is It?
  • Press Release Including The ‘5 W’s’ (What, Where, Who, Why and When)
  • Event Programme
  • Sponsor Information
  • Interview Possibilities, Times and Contact Details of any ‘Stars’

Visiting the Venue

  • Adaptation
  • Communication
  • Pre-Events / Post-Event Briefings
  • Utilities and Electricity
  • Sound System
  • Food
  • Portable Toilets
  • Planning and Control Documentation
  • Record and Seat Arrangement

Budgeting and Financial Control

  • Understanding the purpose and uses of budgets
  • Budgetary Control
  • Revenue and Profit
  • Cash Flow Forecasts
  • Monitoring Cash Flow



  • Group Discussions
  • Group & Individual Exercises
  • Presentations
  • Games
  • Case Studies
  • Role Plays
  • Self-Assessment
  • Action Plan


  • Certificate, Quality Training Kit (Pencil case: Erase, Bolpoint, Pencil, Tipe X, Stabillo, Flash Disk 8 GB), Bag,.
  • Training Material (HandOut & SoftCopy)
  • Convenient training facilities in stars hotel
  • Lunch and Coffee Breaks
  • Souvenir

Permintaan Brosur penawaran Training ( Harga, Waktu dan Tempat) silahkan Menghubungi kami.

Catatan :

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  • Request Training. Jika anda membutuhkan informasi pelatihan yang belum tercantum pada website ini, atau anda ingin memberikan usulan materi yang sesuai dengan tingkat kebutuhan perusahaan anda, silahkan mengirimkan ke alamat emailyang tercantum.
  • Bila tidak ada tanggal dan waktu atau yang tercantum sudah kadaluarsa didalam artikel mohon tanyakan kepada kami untuk jadwal terbarunya.
  • Peserta bisa mengajukan Tanggal Pelatihan / Training selain yang tertera pada silabus penawaran.

Lokasi training Pilihan : di Jakarta, Yogyakarta, Bandung, Bali, Lombok, Malang, Balikpapan, Bogor, Batam, Surabaya, Semarang, Solo, Makasar, Banjarmasin, Pontianak, Timor Leste, Singapura, Kuala lumpur .